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Posted by Sam Wormley on January 4, 2008, 12:18 am


Connectivity, Mobile Phones Will Dominate Navigation
http://lbs.gpsworld.com/gpslbs/content/printContentPopup.jsp?id=481835

Jan 3, 2008
GPS World

The worldwide portable navigation market will grow from 50 million
units last year to more than 500 million in 2015, as the market
becomes dominated by mobile phone makers like Nokia, Motorola, LG and
Samsung, market researcher Telematics Research Group (TRG) said
today.

The eventual change in market leadership from the likes of Garmin and
TomTom will derive from the increasing importance of connectivity,
the market research firm suggests. Wireless connectivity, either to
the Internet or a cellular network, is opening up new applications
and services by bringing together accurate location-based data with
advanced points-of-interest (POI) data including pricing, inventory
and user-generated content such as ratings of local businesses, the
firm says.

TRG estimates the market sold 30 million dedicated PNDs last year and
about 20 million navigation-enabled mobile phones for a total of 50
million units. Both segments will grow rapidly over the next few
years, but navigation-enabled mobile phones will start outselling
dedicated PNDs by next year, the firm predicts. It further projects
the combined segments will reach total annual sales of more than 220
million units by the end of 2012 and are likely to surpass 500M units
by the end of 2015.


See: http://lbs.gpsworld.com/gpslbs/content/printContentPopup.jsp?id=481835