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Connectivity, Mobile Phones Will Dominate Navigation
http://lbs.gpsworld.com/gpslbs/content/printContentPopup.jsp?id=481835
Jan 3, 2008
GPS World
The worldwide portable navigation market will grow from 50 million
units last year to more than 500 million in 2015, as the market
becomes dominated by mobile phone makers like Nokia, Motorola, LG and
Samsung, market researcher Telematics Research Group (TRG) said
today.
The eventual change in market leadership from the likes of Garmin and
TomTom will derive from the increasing importance of connectivity,
the market research firm suggests. Wireless connectivity, either to
the Internet or a cellular network, is opening up new applications
and services by bringing together accurate location-based data with
advanced points-of-interest (POI) data including pricing, inventory
and user-generated content such as ratings of local businesses, the
firm says.
TRG estimates the market sold 30 million dedicated PNDs last year and
about 20 million navigation-enabled mobile phones for a total of 50
million units. Both segments will grow rapidly over the next few
years, but navigation-enabled mobile phones will start outselling
dedicated PNDs by next year, the firm predicts. It further projects
the combined segments will reach total annual sales of more than 220
million units by the end of 2012 and are likely to surpass 500M units
by the end of 2015.
See: http://lbs.gpsworld.com/gpslbs/content/printContentPopup.jsp?id=481835
This is quite an interesting prediction coming -as most predictions-
from little more than a crystal ball.
It certainly stands to reason that the Nokias and Motorolas of the
world will be able -or at least try- to use their dominant market
position in one market (celular communications) to muscle their way
into another market (GPS location and guidance).
Last time I checked, the above was illegal in most countries, as
Microsoft and Neely Kroes can attest.
The one issue missing from this organization's (TRG) oracle is the
Open Handset Alliance:
http://www.openhandsetalliance.com/
and its Android project:
http://code.google.com/android/
If such project succeeds, the playing field will be level, and Garmin
et al. will have a chance to survive to the attack of the
oligopolistic cell device manufacturers.
-Ramon



> http://lbs.gpsworld.com/gpslbs/content/printContentPopup.jsp?id=481835
> Jan 3, 2008
> GPS World
> The worldwide portable navigation market will grow from 50 million
> units last year to more than 500 million in 2015, as the market
> becomes dominated by mobile phone makers like Nokia, Motorola, LG and
> Samsung, market researcher Telematics Research Group (TRG) said
> today.
> The eventual change in market leadership from the likes of Garmin and
> TomTom will derive from the increasing importance of connectivity,
> the market research firm suggests. Wireless connectivity, either to
> the Internet or a cellular network, is opening up new applications
> and services by bringing together accurate location-based data with
> advanced points-of-interest (POI) data including pricing, inventory
> and user-generated content such as ratings of local businesses, the
> firm says.
> TRG estimates the market sold 30 million dedicated PNDs last year and
> about 20 million navigation-enabled mobile phones for a total of 50
> million units. Both segments will grow rapidly over the next few
> years, but navigation-enabled mobile phones will start outselling
> dedicated PNDs by next year, the firm predicts. It further projects
> the combined segments will reach total annual sales of more than 220
> million units by the end of 2012 and are likely to surpass 500M units
> by the end of 2015.
> See:http://lbs.gpsworld.com/gpslbs/content/printContentPopup.jsp?id=481835